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Posted Date: 30 Jul 2008 Posted By: sachin Member Level: Gold
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2006 Baba Ghulam Shah Badshah University Diploma Marketing Management MPP Question paper
MPP Octomber 2006 Time: 3 Hours Marks: 100 (REVISED COURSE) NB:
1. All questions are compulsory. 2. Figures to the right indicate full marks. 3. Answers to the two sections should be written in the same answer book.
Section I
* Q.1 Explain the meaning of any six of the following terms in about five lines each :- 12 * (a) Scalar Chain. * (b) Human Skills. * (c) Mission and Objectives. * (d) Delegation of Authority. * (e) Matrix Organization. * (f) Refresher Training. * (g) Job-enrichment. * (h) Break-even Point. * (i) Performance Appraisal. * Q.2 Answer any four of the following questions:- 20 * (a) Is management an art? Discuss. * (b) Define planning and explain briefly the steps in planning process. * (c) What is decision making? What are the modern techniques for programmed decisions? * (d) What do you mean by departmentation? What are the bases of departmentation? * (e) Explain the factors affecting Span of Management. * (f) What do you mean by 'Line and Staff' organization? What are the complaints of Line Executives against Staff Managers? * * (g) Define controlling and explain the essential requirements of a good control system. * * Q.3 Answer any three of the following questions:- 18 * (a) What is Human Resource Development? What are the Problems of Human Resource Development? * (b) What do you mean by Training and Development? Explain the essential requirements of a good Training Program me. * * (c) What is Job-design? What are the factors affecting Job-design? * * (d) Critically examine Maslow's need hierarchy Theory of Motivation. * (e) Define leadership and explain any five styles of leadership. * (f) Explain the purpose and uses of performance appraisal. OR * Q.3 Write short notes on any three of the following:- 18 * (i) Behavioral Science Approach. * (ii) Management by Objectives. * (iii) Obstacles to Delegation of Authority. * (iv) Assessment Center. * (v) Human Resource Accounting. * (vi) Nature and Purpose of International Business. SECTION II * Q.4 Explain the meaning of any six of the following terms in about five lines each:- 12 * (a) Production Planning. * (b) Product Development. * (c) Jobbing Production. * (d) Flexible Manufacturing system. * (e) Quality Circle. * (f) Work Study. * (g) Inventory. * (h) Buffer Stock. * (i) Stock-out cost. * Q.5 Answer any four of the following questions:- 20 * (a) Briefly explain the stages in the historical evolution of Production Management. * (b) Write notes on "Strategic Planning for Production". * (c) "Higher Productivity leads to Prosperity". Discuss with reference to importance of higher Industrial Productivity. * (d) How do you measure Industrial Productivity? * (e) What is product design? Explain the factors to be considered while designing a product. * (f) What is Routing and Scheduling? Explain the importance of Routing and Scheduling. * (g) Explain the factors affecting the selection of suitable location for production facilities. * Q.6 Answer any three of the following questions:- 18 * (a) What are production standards? Briefly explain the standards that are required to be established at different levels. * (b) Explain the steps in work measurement. * (c) What is total quality management? Explain the advantages of TQM. * (d) Explain the steps in Quality Control. * (e) What is material planning ? Explain its importance. * (f) What is Inventory Control? Explain any five Techniques of Inventory Control. * OR Q.6 Write short notes on any three of the following:- 18 * (i) Continuous Production System. * (ii) Operations Research. * (iii) Dimensions of Quality. * (iv) Manufacturing Process Technology. * (v) Perpetual Inventory Control. * (vi) MRP as a scheduling and ordering system.
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